2022 JUROR
Annick Mayer BUTTER Music and Sound
Executive Producer // Ads
Los Angeles, USA
Annick Mayer is the Executive Producer of BUTTER Music and Sound Los Angeles and has been an AMP West Coast board member since 2018. She boasts a diverse background in both music and advertising, approaching her role with a genuine enthusiasm for elevating each and every project through the emotive power of music. As an Executive leader running BUTTER LA's office, Annick oversees business development, client relations, and creative management across all projects. In her tenure of almost a decade at BUTTER, she has played a pivotal role in the company’s growth, developing new divisions and fostering new talent.
She followed a love of music to study at Berklee College of Music, eventually making her way to New York City, where she graduated from The New School studying Music and New Media. She got her professional start at the music marketing firm Sneak Attack Media, working with rising artists of the time like now-household name Calvin Harris. She segued her music expertise into journalism, covering the beat as a freelance music writer and expanding that role to include directing and producing video/photo editorials as a Founding Editor of creative webzine Arcade44.tv.
In 2010, she shifted to the advertising world, working her way to an Associate Integrated Producer role at Saatchi & Saatchi NY. Her passion for music was reignited while collaborating with BUTTER EP Ian Jeffreys and CCO Andrew Sherman on a music showcase with then-BUTTER artist in residence, Kishi Bashi. She officially joined the BUTTER team in 2012, migrating west to be a part of the team opening the Los Angeles studio in 2014. When not producing award-winning tracks for ads, she is a lover of music, food, wine, dogs, and jokes.
