MUSIC+SOUND AWARDS 2023 WINNER SPOTLIGHT

BEST AUDIO MIX IN A COMMERCIAL

BEST AUDIO MIX IN A COMMERCIAL

Save The Children 'Save the Survivors'

Sound Mixers: Sam Ashwell + Mike Bovill at 750mph, London

Sound Producer: Olivia Ray

Agency: POL

Director: Tomas Jonsgården

We get an insider perspective from 750mph…

“Every single sound you hear was created specifically for the film through either sound design, foley or manipulation of sfx. The challenge and solution was to create a soundtrack that matched the imagery and film. The pace of the story dramatically shifts throughout the ad and the sound plays a pivotal role in the drama. From the opening scenes the tension builds, propelled by the sound which was created from scratch using sound design, foley or manipulating sfx. 

The brief was to bring the story alive with the sound. Being sensitive to the narrative and without leaning on movie cliches or music to do it. We were tasked to give the film rhythm as the story unfolds and to help the edit by creating shape and tempo. Our role was to drive the rise and fall of the narrative and help the viewer feel imbedded in the story. The film is cinematic with an ever moving range of emotions. As the tension builds, the sound brings the narrative to life.”

They fully achieved what they set out to do. An extremely powerful and affecting piece of work.

Visit 750mph’s site HERE